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About Our Salt...
POSH 100% Natural Himalayan Salt is painstakingly mined by hand from the pristine depths of the Himalayan  Mountains where nature has held and protected it for over 500 Million years. Rich in the minerals and trace elements of the ancient Primordial Ocean from which it was created, POSH Salt TM mirrors the essential mineral composition of the human body and is what was... the very foundation of life itself. Prized for its uncommon purity and flavor... admired for its beauty and perfect crystalline structure and coveted for its many beneficial qualities... it is no wonder that this noble salt has been recognized through the ages as the "King of Salts". Unlike popular French, English, Dead Sea and other salts that are the product of the evaporation of 21st century sea water... our pure, natural, mineral rich POSH TM Himalayan Salt was created hundreds of millions of years ago and remain uncontaminated by the hand of man or the effects of modern ecological conditions.
History informs that this rare treasure was discovered by Alexander the Great in 327 B.C. when his battle weary horses licked the walls of a cave they were resting in at the foot of the Himalayan and became  rejuvenated by the experience. Difficult and costly to mine and transport, this extraordinary natural resource became supplanted over time by more readily available, less expensive, lower quality varieties of sea and rock salt. Eventually, the Emperor Alexander's rare treasure was, except in legend and the ancient practice of Ayurveda, all but forgotten. After centuries of obscurity, the Salt recently reemerged in Europe as a "new age" wellness modality, with modern day Himalayan Salt enthusiasts reporting that this amazing unrefined treasure purifies the air via the natural emission of negative ions, balances life force energies through the natural vibrations existing within its crystalline structure, incomparably flavors food without contributing to high blood pressure by virtue of its elemental composition, and restores vitality and health via absorption through the skin, respiratory, and digestive processes.
With great respect for the unique qualities and rich tradition of this ancient noble Salt, we have developed a full range of Culinary, Spa and Architectural products so that others may discover for themselves the endless ways that POSH 100% Natural Himalaya Salt can enhance the table or bath, delight the senses, enrich the environs and nourish the body and soul.
About Our Company...
Our Himalayan salt is 500 million years old, but the history of our small company is much more recent. Dedicated entirely to the direct import, handcrafting, and sale of ancient natural salt that is mined by hand from the foothills of the Himalaya, we are the people that innovated the concept of "Saltware" TM and introduced the culinary world to our upside down notion of putting food on salt, as opposed to the traditional other way around. You may have seen our Saltware TM plates, bricks and presentation pieces in service at the restaurants of Mario Batali, Daniel Boulud, David Burke, Tom Colicchio, Scott Hunnel, John Jackson, Gray Kunz and others... on television with Mario Batali or David Burke... or featured on the pages of Bon Appetit, New York Magazine, Health, American Way or Newsweek. We're not sure where you heard about us, but we're glad that you did.
We landed our first 20 metric ton container of pink Himalayan salt two years ago, using our garage for warehousing and turning the basement of our family home into a studio where we began custom crafting large boulders of solid salt into plates, platters, cooking stones and curing slabs for some of NYC's most celebrated chefs. We branded ourselves with the acronym "P O S H" TM, christened our innovative serving and display pieces "Saltware" TM, and worked hard to grow our business by word of mouth within in the circles of NYC's culinary elite. Before we knew it (or were ready for it), articles about our unique artisan salt started appearing in food and lifestyle media and salt lovers from all over began calling us to place retail orders. Our first retail sales were packaged in the same "Ziploc" brand freezer bags that we were then using to sell our salt in bulk to NYC restaurants.
We've come a long way since those early days. Our warehousing, packaging and Studio operations have moved to a spacious new facility to accommodate the many metric tons of raw and crafted salt that we have on hand at any given time; the "Ziploc" brand bags have been traded in for elegant rounded square window-top tins; and our Salt and Saltware TM has been everywhere!
POSH Salt TM has been to the UN Ambassadors Ball... on Iron Chef America with both Mario Batali and David Burke... featured on Food Networks "Roker on the Road" (with David Burke)... at Mira Sorvino's baby shower... at a post Oscar party for Three 6 Mafia catered by Barrie Lynn - "The Cheese Impresario"... and with the help of St Thomas, USVI based yacht provisioner, Carrie Mathews Freyn, has even returned to the oceans aboard some of the worlds most luxurious mega-yachts. Just as importantly, it has found its way into homes, restaurants and spas across the country. With its noble past and exciting future, the "POSHabilties" seem endless.
Product-wise, we have expanded our offerings to include a broader range of sizes and textures of all natural Pink, Crystal White and Black Himalayan Salt (as well as our first flavored salt, a heavenly Micro-Milled Tahitian Vanilla Pink, hand made in small batches with first quality whole Tahitian Vanilla beans). Other naturally flavored and fragranced salts are in the works, including star anise, citrus, and green tea.
All of our products are now readily available in a variety of upscale retail packaging as well as in bulk wholesale units; and we have developed a larger selection of sizes and forms of our signature handcrafted Saltware TM plates, platters, bricks, slabs and tiles for Culinary, Spa and Architectural use.
One thing that hasn't changed... we're still very much a small family run business, passionate about every aspect of what we do and committed to delivering the highest quality all natural artisan salt available anywhere.
POSH TM Culinary Salt and Saltware TM...
Our award winning Culinary offerings, available in bulk or retail packaging, include All Natural Pink, Crystal  White and Black Himalayan Salts in a variety of textures and sizes as well as our exclusive line of hand crafted Himalayan Saltware TM plates, platters and presentation salt, for food service and presentation, each individually sculpted in our studio from solid chunks of 500 Million year old Pink Himalaya Salt.
Functional, flavorful and always visually exciting (especially when lit by candle or bulb), POSH Saltware TM offers a truly unique culinary experience. From tiny Saltware TM plates designed to season and even cure individual pieces of sashimi or carpaccio right at the dining table... to banquet sized presentation platters designed to tastefully display meats, seafood, cheeses or vegetables... to boxes and rooms designed for the dry aging prime beef and curing of meats... to entire Saltware TM lined dining rooms... Saltware's TM exquisite mineral composition and hydroscopic nature work to naturally enhance both the taste and presentation of all manner of cuisine.
When lighted by candle or bulb from behind, Saltware TM glows like a block of molten lava. You can cook right on it in the oven, or heat it in the oven and use it as a cooking/searing stone at the table. If you chill it in the freezer or fridge it gets very cold and can be used instead of ice to keep food chilled. All POSH Saltware TM is naturally antimicrobial. You can "wash" and reuse all Saltware TM with a gentle rinse and thorough drying... Each time you rinse the salt the surface layer will dissolve and the piece will get slightly smaller. When the salt someday gets too small for service of entrees or appetizers you can use it to serve unsalted butter (want no salt... take butter from the top; want salt... scrape butter from the bottom along the top of the plate); or grate it for seasoning... or use it to make an exquisite primordial brine; or simply throw it in the bathtub for a luxurious mineral spa soak (you know you deserve it!).
Already incorporated in the culinary repertoire of many of NYC's most celebrated Chefs, including Mario Batali, Daniel Boulud, David Burke, Tom Colicchio, and Gray Kunz, POSH Salt TM and Saltware TM can now be found in the dining rooms of the finest restaurants and hotels throughout the country and aboard the world's most luxurious mega-yachts.
As seen on NBC Today Show with Al Roker and David Burke (March '07) and featured in New York Magazine, NY Absolute, Bon Appetit, Health, Sante, American Way, Newsweek and other food, health and lifestyle media, POSH Salt and Saltware TM continues to tastefully excite the imagination. When Chef Mario Batali used POSH Saltware TM on Food Network TV's Iron Chef America in "Battle Big Eye Tuna", it was declared "Jurassic-tastic" by celebrity judge Mo Rocca, and we think you'll agree.
POSH TM Spa and Bath Salt...
The POSH Salt TM experience doesn't have to end at the table. Our evolving line of POSH TM Spa and Personal Care products includes luxurious all natural scrubs, glows, soaks, exfoliating bars, massage rollers, thermal salt treatments, meditation rooms, energy balancing tables, thalassotherapy systems and other stock and custom created "POSHibilities". Our pure, natural, mineral rich POSH TM Himalayan Salts are nourishing and restorative... leaving the skin, body and mind feeling refreshed, relaxed and rejuvenated. Whether incorporated into a daily regimen or employed as a special indulgence, our ancient salts are a refreshing antidote to the stresses of modern life.
POSH TM Architectural Salt...
POSH TM Studio Crafted Architectural Salt, including stock and custom-crafted Saltware TM blocks, stones, slabs, bricks, tiles and other dimensional products, are available by the piece, case or pallet; and offer a unique  finishing solution for walls, floors and decorative interior surfaces. A functionally compelling material for enhancing restaurant, spa, lobby, kitchen, bath, healthcare, commercial or residential environs, POSH TM Architectural Salt offers a dynamically beautiful and beneficial alternative to the ordinary. From the incorporation of a single accent piece to the installation of an entire room, POSH TM Architectural Salt is an inspired and inspiring addition to any interior design. In the winter of 2006 Las Vegas' Venetian Hotel and Casino will become home to a new restaurant that was designed to incorporate over 6 metric tons of POSH Architectural Saltware TM.
From delicately ground dust... to 5 to 7 millimeter gem sized granules... to hand crafted bricks, slabs, lights, lamps, sculptures and plates to exquisite brines to mammoth 60 plus kilogram boulders... raw or fabricated stock or custom... wholesale or retail... POSH TM 100% Natural Himalaya Salt can be delivered to meet your unique needs and imaginings.
POSH Venture Group LLC is the owner and direct importer of POSH TM 100% Natural Himalaya Salts, and the originator of Saltware TM for food service and presentation.
Inquiries regarding Wholesale, Resale and Distributor pricing and opportunities are welcome.
For further details and information on our full range of Culinary, Spa, Architectural, Decorative and other POSH Salt and Saltware TM products, please call Laura E. Castelli at 201.945.7371, or e-mail us at innovation@poshsalt.com |
